Out of Sight - Out of Mind. Is this the reason why more businesses don't do more about the challenges they face concerning their data quality?
A lot of the costs are hidden and cannot be drawn easily. How do you measure
- Customer dissatisfaction from multiple listings
- Lower employee satisfaction
- Data ownership conflicts
- Difficulties in decision making
- Time delays
- Correcting Errors
- Double work and rollback of wark already done.
And how do you find where the poor data entered?
Therefore many close their eyes and wait for better times. In later posts I will show how some of this challenges can be solved.
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